There's a a big shake up coming for Foxtel, specifically Foxtel's Binge. Another streaming platform is launching in Australia, with Warner Bros. Discovery today announcing the local launch date for Max. The service will start March 31, but other details are still a little unclear. Previously known as HBO Max, but also confusingly hosting both HBO Originals and Max Originals, the service has been available in the US since 2020.

It looks like the service will launch with exclusive access to HBO programming, as well as other Warner Bros. Discovery properties. Which does might put Binge in a bit of limbo, if we're reading this literally.

Via Whistleout:

A spokesperson for WBD confirmed to WhistleOut that new Warner Bros. and HBO content won't premiere on Binge. Hubbl has started bringing some live and on-demand Kayo Sports over to Binge to add value to the service. 

WhistleOut has reached out to Foxtel for comment on what will happen to the existing catalogue of HBO content on Binge. 

And from the press release:

As the home of HBO Originals and Max Originals, Max will offer fans culture-defining series including returning seasons of The Last of Us, And Just Like That..., House of the Dragon, Euphoria and Peacemaker as well as highly anticipated new shows such as It: Welcome to Derry and A Knight of the Seven Kingdoms, from the world of Game of Thrones.  
 
Subscribers will also be able to enjoy recently released theatrical hits from Warner Bros. Pictures, including blockbusters from the last few years such as Barbie, Beetlejuice, Beetlejuice and Twisters, alongside treasured franchises including Harry Potter, Lord of the Rings and the DC Universe. Coupled with all-time fan-favourites including Friends, The Big Bang Theory and Rick and Morty, best-in-class real-life stories across food, home, lifestyle and factual like 90 Day Fiancé and Outback Opal Hunters, as well as family viewing such as Ben 10 and We Bare Bears, Max promises to set the bar for consistently captivating, craveable entertainment.

In addition, WBD also announced a launch partnership with Foxtel, providing Foxtel subscribers with access to the Max app at no additional cost.*

*Requires a compatible Foxtel IQ box. Some customers will need to upgrade their box. Included Max plan is Basic with Ads.

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